Joey DiCara / Work With Me
Commercial Content
+ Strategy
Creative work starts with what it needs to communicate. People, place, and purpose shape the frame.
01 / Ozzy's Outdoor CleaningMeta Lead Generation
Objective
From attention
to inquiry.
Generate leads for an outdoor cleaning service through Meta advertising, with a path from campaign lead forms to inquiry follow-up.
- Creative + strategic approach
- Creative marketing supported by campaign lead forms, inquiry follow-up, and lead tracking. Track leads as inquiries, not confirmed jobs.
- Deliverable + scope
- Meta lead-generation advertising, campaign lead forms, inquiry follow-up, creative marketing, and lead tracking.
02 / Stony Point DentalBrand Film
Objective
An introduction,
before a visit.
Introduce prospective patients to the people, environment, and experience of the practice.
- Creative + strategic approach
- Introduce the practice through its people, environment, and patient experience. The film is part of a larger content and lead generation strategy designed to turn attention into new patient opportunities.